60 Lenina Avenue.
|+38 (057) 340-46-01|
+38 (057) 758-53-23
MARKETING AT AN INNOVATION ENTERPRISE
Training is intended for managers and staff of enterprises, engaged in the field of high technologies and science-intensive business.
The course programme includes:
Training duration - 24 hours.
- Specific features of innovation marketing.
- System of marketing information at an enterprise.
- Market review and technology review from the point of view of market conditions.
- Price formation.
- Development of marketing strategy.
- Promotion of goods, advertisement, public relations.
- Technology transfer.
- Marketing of export activity.